Have you ever stopped to think about what you are communicating to others? How are you perceived? Do you think that the opinions of others describe you as you are? What would you like them to say about you when you're not around? How do you want them to remember you?

All this is part of your Personal Brand, and it is up to you to control it, to get the best of yourself and leave a mark. This way you will be able to show yourself authentically, being faithful, achieving more fluid and genuine relationships, and improving the concept you have of yourself. You will boost your self-esteem and your reputation (external and internal).

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objectives

Dynamic and experiential workshop.

Reflect on what we are communicating abroad, how we are perceived, what mark we want to leave in this world (on a personal and work level, in the case of entrepreneurs). Know the mistakes to avoid, advice to follow and adapt it to each specific case, drawing up a detailed and realistic action plan.

 

Program

 

–       Personal brand:

–       What is it?

–       Characteristics

–       examples

 

–       Communication

–       Differentiation

–       How do we communicate?

–       What you see

–       what is heard

–       what is perceived

 

–       johari's window

–       leave a mark

–       control

–       typical errors

–       recommendations

–       How are you perceived?

–       Reflect…

–       Remember…

–       Action plan

–       Resources to get it

 

 

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